Hey beautiful beings,

excitement is happening over here as I have another interview episode to share – just love telling more stories and hearing other small business owners talk about how they do things, make decisions and stay true to their values! This time I spoke to the wonderful Jo Casey who runs the meaningful business podcast. Here is what we talked about:

  • How Jo became an accidental business coach
  • What our businesses would be as plants and animals
  • All the things about being a small business owner that feel exciting, challenging and wild
  • How Jo came to make peace with marketing even though it so easily feels icky
  • How we built businesses that support our mental health and leave space for flexibility

Jo Casey helps coaches and healers get more clients without sacrificing soul or sanity. She is a certified coach, speaker, trainer and host of The Meaningful Business Podcast.  In addition to being British, Jo is slightly nerdy and determined to help women overcome our feminine conditioning so we can step out, be seen, and thrive.

Jo specializes in helping service-based business owners do the self-development work needed to flourish in the online world, get more clients and build meaningful businesses – all without resorting to the dark arts or sleazy marketing tactics.

Founder of jocasey.com and The Meaningful Business Academy, creator and presenter of The Meaningful Business Podcast, speaker, and writer for Coaching Blueprint, Mind Body Green and Tiny Buddha (among others). You can learn more about her upcoming SuperNova program here: https://www.jocasey.com/supernova/

Listen to the DIY Small Business Podcast

on Apple Podcast // Stitcher // Spotify // Soundcloud


⋒ Hi, my name is Yarrow and I am your host.

My DIY Small Business podcast explores what it means to build a small business with integrity, joy and anti capitalist values. I interview other small business owners and offer solo episodes in which I am answering questions around tech, strategy, more ethical marketing and creative livelihoods.

You can learn more about my web design, tech support, mentoring and community offerings at YarrowDigital.com

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